Blacker Yarns

Blacker Yarns website homepage

Background

Blacker Yarns sells natural yarn spinned by the sister company The Natural Fibre Company, a specialist wool mill in Launceston, Cornwall. The Blacker Yarns website required a design makeover and an upgrade to a fully mobile responsive theme.

Magento eCommerce solution

The Blacker Yarns website is using Magento eCommerce as the framework, and as part of the redesign, the site was also upgraded to Magento version 1.9, the current latest version.

The new responsive theme have a bespoke design. Working with the Blacker brand, we redesigned the look and feel of the website to give it a cleaner and more contemporary feel. Used throughout the site are small hand-drawn illustrations, adding interesting elements and a bit of fun to the website.

Blacker Yarn website homepage

Blacker Yarns website product page

 

Client feedback

“Freeway Projects have a good understanding of the relationship between the design and functionality of websites and are always helpful if there are problems. Their knowledge of Magento and web security is invaluable.”

 

Douglas Bence and Sue Blacker, Blacker Yarns

 

Blog, MailChimp and The Natural Fibre Company

The new design was also followed through on the company blog, MailChimp newsletter templates, accounts stationery and in the upgrade of The Natural Fibre Company website.

The joint company blog, which is running on the Drupal platform, was redesigned using a mobile responsive theme which follows the new design.

Blacker Yarns blog
We redesigned the blog for Blacker Yarns and The Natural Fibre Company.

 

Blacker Yarns MailChimp design
The design was followed through on a MailChimp template used for regular newsletter mail outs.

 

Natural Fiber Company website homepage
The Natural Fibre Company also got a makeover.

 

The sister company website, The Natural Fibre Company, was also redesigned to follow the look and feel of the new Blacker brand and was upgraded to a fully mobile responsive theme.

You can read more about what we did for The Natural Fibre Company here.

We continue to work with Blacker Yarns and the Natural Fibre Company in providing Magento support and maintaining their websites to ensure best performance and to help increasing sales.

 

 

 

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Magento Ecommerce

The Blacker Yarns sells natural wool to national and international customers through their online Magento store. The website required a complete design makeover and an upgrade to a fully mobile responsive theme.

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  • Skills:
    • Drupal
    • graphic design
    • Magento eCommerce
    • web development
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